How Blended Digital Built Lucy Harris Counselling’s New Website Through Design, Hosting & SEO Copywriting
Lucy Harris Counselling approached Blended Digital, needing a complete online presence for her newly launched practice. With no previous website in place, the goal was to create a calm, trustworthy, and easy-to-navigate platform that reflected her therapeutic approach and gave new clients a clear path to contact her.
The Challenge
As a new counselling service, Lucy needed a website that established credibility from day one. The site had to feel welcoming, supportive, and accessible for visitors who may already be experiencing emotional stress. Clear communication, simple navigation, and strong technical foundations were essential. Alongside this, the website required thoughtful copywriting, reliable WordPress hosting, and on-page SEO to support long-term visibility.
Our Approach
Website design:
We created a calming, spacious layout with simple navigation, soft imagery, and readable typography. Every design choice aimed to make visitors feel comfortable and supported as they explored Lucy’s services.
Website copywriting:
All content was written with an empathetic tone, focusing on clarity, reassurance, and accessibility. Pages were structured in small, easy-to-read sections, guiding visitors naturally from understanding Lucy’s approach to contacting her with confidence.
WordPress hosting & technical setup:
We handled the full hosting configuration, ensuring stability, speed, and security. Essential plugins were installed without bloating the site, and performance was optimised across devices.
On-page SEO foundations:
Meta tags, header structure, alt text, and URL optimisation were all included to support long-term search visibility as the practice grows.
Local SEO support:
To help Lucy establish early online credibility, we also built 120 high-quality local citations and 300 Google Business Profile citations, strengthening her presence across trusted directories.
Client Feedback
After launch, Lucy shared:
“Thank you so much for all your hard work and time in putting my website together.”
Conclusion
This project highlights how thoughtful website design, empathetic copywriting, stable WordPress hosting, and strong on-page SEO can give a new counselling practice a professional and reassuring online presence. The website now provides a clear, welcoming space for potential clients to learn about Lucy’s services and take the first step with confidence.
Website: https://lucyharriscounselling.co.uk/