Updates

Digital Media Marketing refers to advertising and marketing your product through online channels. These online channels include, social media platforms, search engines, emails, websites and applications. Traditionally, products were marketed using broadcast, print and electronic mediums but more recently, digital media has emerged as a dominant form of marketing.

The idea behind a press release is that it is a tool that helps you to communicate and market your company’s newsworthy content to people. An online press release provides you with both, direct and indirect benefit. The direct benefit of press release is that people visit your press release link and then redirect to your company’s website.

Over the last few years, an increase in online business activities is seen. Owing to the pandemic, most if not all businesses have shifted themselves online. In order to grow online you need to have an effective website and webservers play a vital role in this. 

As the name suggests, SEO (Search Engine Optimisation) allows you to optimise your blog in a manner that it is ranked better by the search engine. In other words, SEO ensures that your website is visible to a greater number of people through search engine ranking.

While the most common perception attached to search engine optimisation is that it is only focused around website ranking or weblinks, this is not the case. Have you ever noticed? There is always a video in your search results as well. Video marketing can greatly improve your SEO.

Google My Business is a way in which you can list your Portsmouth-based business on Google maps so that potential customers can find out your details and contact information within the Google search results. You can include your opening times, location, contact details, and links to your website and social media pages in a Google My Business profile.

High-performing local businesses have figured out just how important investing in local search marketing actually is: a recent study by Google found that small businesses that are making the most use of online are 2.8 times more likely to enjoy revenue growth than those who do not.

13 reasons why you need a website for your business. People used online services more than ever in 2020. Technology and the internet have influenced how we work and live, and one of the biggest is how businesses communicate with their customers and attract new ones. The impact of the pandemic on spending meant that UK online sales rose by 48% to nearly £113 billion.

Do you have the skills to build and maintain your website, or should you use the services of a professional web design company to manage and support you? Having a website is a critical part of most businesses, whether you are a start-up or established business. Existing customers and potential new customers have come to expect to be able to find you online.

Like any aspect of your business, you need to make sure your website is updated as much as possible. You should never underestimate the important role your company’s website can play in any success you will achieve. The website is perhaps the most important aspect of running any modern business, and this is something that you need to get right if you want to be successful.

All businesses grow and change over time... including ours. In early 2021 we decided to look at refreshing the Blended Digital logo and website. The goal was not to lose the original identity of the brand our customers had grown to know, but to give it a brand refresh making it look more modern and reflect the current market

Have you ever been confused when you look at a website or marketing material? Did the content and design not let you know who the company was, what they sold, or why you should buy from them? Or was it so cluttered with information that you still didn’t understand the message it was trying to get across. This is often the result of a poor brand strategy or lack of a brand in the first place.

Thanks to all our customers who supported our Tough Mudder charity fundraiser for Crohn's & Colitis UK on Sunday 19th September 2021.  A team of ten fit, not-so-fit, young and old completed a Tough Mudder Classic. 10 miles of mud-soaked mayhem, featuring 25 of the craziest obstacles around.

When you are looking to improve your website as much as possible, there are a lot of factors that play a part in this, and you have got to think about the right ways of achieving success and making sure your website is working as effectively as possible in marketing and enhancing your brand. These are some of the key reasons why you need to invest in SEO for your website.

When you are developing the perfect website, you need to think about what your audience wants, as well as how you are able to give it to them. Make sure you come up with one of the best ideas to help you achieve this, and an interactive electronic brochure is one of the best ways of being able to connect with an audience. Here are some of the biggest benefits of using an electronic brochure.